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NORSK DESIGNRÅD

The sky is the limit



ONE EDB

EDB’s design stands out on an international level
 

Investigations revealed that EDB had suffered some internal and external growing pains on its way from being a small Norwegian IT company to becoming a global player.

Having 13 different websites and 11 different brands that pulled in various directions was expensive, confusing and not very unifying. The “One EDB” platform clarified the company’s qualities.

When everything pulls in the same direction

EDB’s design stands out on an international level. Superior workmanship and careful choices have helped create a fresh, emotional profile with a Scandinavian look. Employees from around the world are brought together by one brand, revealing the qualities inherent in the company.

The documented use of design as a process in this fusion work further promotes the project. The design process is used to create a new corporate culture, as well as awareness and understanding of shared values. The entire project is impregnated by visual order and a unified look.


Company: EDB Business Partner Norge AS

Project group company: EDB Business Partner ASA.: Mona Lunde Martinsen, Marketing Director - Geir Remman, Executive Director
Communication and Marketing - Viola Hellström, Marketing Director, Sweden


Design: Mission AS

Project group design company: Mission: Bård Annweiler, Manager/Consultant - Gary Swindell, Creative Manager - Karl Martin Sæthren, Senior Designer - Hege Homstvedt, Senior Designer - Sissel Johannessen, Designer - Inki Annweiler, Consultant - Åsa Drugge, Mac Designer

Award / year: Award for Design Excellence - 2011

Category: Visual communication

 
PUBLISHED 16.03.2011 19:30

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