Photo: Helly Hansen
The Odin FastPack Jacket is a super-light shell jacket in waterproof and breathable HellyTech® material. The jacket is part of the Odin collection, a clothing concept for advanced outdoor users, represented by professional skiing and mountain guides.
The jacket weighs only 242 grams, which makes it one of the lightest in the shell jacket class, and introduces a new way of thinking about clothing. The Odin FastPack can be used to strengthen soft shell jackets in particularly demanding winds and high precipitation. The ventilation qualities are considerably increased, and the weight makes it easy to carry with you.
With the Odin collection, Helly Hansen targets their products towards the user group, and tailors the collection in accordance with users’ needs. The advantages for users are well documented and communicated. Professional, simple garments for roaming through challenging nature. The reference to Odin is associated with strength, exploration, victory and versatility.
Company: Helly Hansen
Project group company: Marthe Høegh - Designer, Helly Hansen
Sarah Randall - Developer, Helly Hansen
Øyvind Vedvik - Category Manager Outdoor, Helly Hansen
Design: Helly Hansen
Award / year: Award for Design Excellence - 2012
Category: Textile and clothing design